Artificial Intelligence (AI) has reached more thanks to facial recognition. This new technology allows you to enter the store, choose the product you want and leave without having to go to the checkout to pay, since your face is associated with a card and you pay automatically.

What is the main advantage of this new system?

The main advantage is to make the purchase easier and faster, making the experience more entertaining for customers, helping to improve efficiency.

The generation of this new business model, within some of the physical stores in the USA, achieved a more attractive experience for consumers.

What seems incredible is already a reality in the US and Asia where they are spreading unstoppably, since these two markets are much more mature than ours, and the degree of acceptance is very high, especially in the young group that is totally .

How does the app collect data for recognition?

First of all, you have to register through an app. In the case of wanting to access with the face, only the biometric data is stored, in no case is the image saved in order to protect the privacy of the people.

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